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Introducing the World’s First IoT Umbrella

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A technology startup, HAZ Digital, breaks into the ever-growing Internet of Things (IoT) device market with the world’s first automatic smart IoT umbrella. The HAZ Umbrella is an automatic open/close smart umbrella with internet-connected features, including location sensing for loss prevention and weather reminders.


IoT UmbrellaHAZ Umbrella

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The HAZ Umbrella frees users from cumbersome traditional umbrellas with a built-in high precision motor, microcontroller and a high capacity Li-ion battery. This setup allows it to open, extend and close with the push a single button. Ready for use or storage in under two seconds, the umbrella is fully automated and convenient for users who are carrying multiple objects.


IoT UmbrellaIoT umbrella’s head with a single push button for open/close


This IoT umbrella is embedded with intelligent anti-loss capabilities, complementing the convenient automatic open/close feature. By integrating Bluetooth Low Energy technology, the embedded Bluetooth chipset is able to connect to the user’s existing iPhone or Android device. If the umbrella moves out of the signal range and disconnects with the smart phone, the phone will notify the user that the umbrella has been left behind, along with its last known location.


IoT UmbrellaWeather reminder notification by HAZ Umbrella’s app


The HAZ Umbrella app also acts as an intelligent weather reminder for when the user forgets or does not have the time to check the weather forecast. By positioning the user’s location, the app will push a notification to the smartphone app when the umbrella should be carried, such as during rain or high UV.


IoT umbrella’s features at a glance

  • Motorized auto open & close
  • Loss prevention
  • Location tracking
  • Weather forecast reminder



“The technology in the umbrella industry has not seen any major advances in decades. The HAZ Umbrella is our first product in realizing our mission to use great technology to build products to improve lifestyles in an Internet-connected era. Not only does the umbrella offer tremendous benefits in convenience and usability, but we think that it is also a fantastic fashion statement for those with an eye for great design and robust quality” — Harry Hu, Co-founder & Product Director of HAZ Digital Inc

The HAZ Umbrella was launched via a crowdfunding campaign and was 126% funded, with an expected ship date of November 2015. The estimated retail price of the umbrella will be $109 USD to be available in October 2015; the first 300 backers will receive the HAZ Umbrella for a pledge of only $69. You can watch the IoT umbrella in action here.

Website: http://www.hazumbrella.com/
Twitter: https://twitter.com/hazumbrella
Facebook: https://www.facebook.com/hazumbrella
Indiegogo: https://www.indiegogo.com/projects/haz-the-world-s-1st-motorized-smart-umbrella#/story

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