Emerging Economies and Asia Markets are Adopting IoT Faster Than the Rest

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– Headquartered in San Jose, California, USA, GlobalLogic, is a design engineering company
– It develops and helps deploy digital platforms that help companies connect with consumers
– The company is owned and operated by CPP Investment Board and Partners Group

Ashish Kalvakota, associate vice president, Engineering, GlobalLogic in an exclusive conversation with Profit From IoT (PiT) shed light on size of IoT industry. He is of the view that the Government of India’s focus on investing in developing skills around IoT testify its belief in the different technologies that constitute it.

Headquartered in San Jose, California, USA, GlobalLogic, is a design engineering company that facilitates development of digital products using new-age technologies. Owned and operated by CPP Investment Board and Partners Group, it also develops and helps deploy digital platforms that help companies connect with consumers. It has worked with companies serving different portfolios. Some of its clients include Qualcomm, Nokia and the Economist.

Here are some interesting excerpts from the conversation

Q. Many opine that IoT is just a buzzword that industry Gurus have coined to create hype? Do you agree with that line of thought? Or do you feel that IoT is opening an entirely new market?

A. In today’s time, IoT is much more than a buzzword. It is creating new avenues with the explosion of connected devices. Consumer spending on connected devices is predicted to be over USD 100 Billion by 2025. The number of active IOT devices is expected to grow to 22 Billion by 2025. These facts and figures are more than enough to prove that IoT is not just a buzzword.

Industry 4.0 is transforming manufacturing segment. As the technology landscape is rapidly transforming, there has been a massive growth in connected devices and platforms combined with the abundance of data from field devices which has made it imperative for industrial companies to speedily adapt their products & services and move from the physical world to the digital one.

Q. In your opinion, is the Government of India (GoI) playing any significant role in expanding the IoT market right now? If yes–how?

A. The Government of India is playing a major role in expanding the IoT market. They are investing a significant amount of money on developing skills that encompass IoT capabilities. This spending simply testifies governments plans to embrace the rise of future ready technologies.

The recent Union Budget 2020 is also a good example of the same. The government has proposed to allocate Rs 3,000 crore for skill development around the same. In my view, the Government of India’s belief in IoT is clear from its spending on skill development.

Q. What are your expectations from the GoI in terms of the initiatives they should take to make India an IoT-super power?

A. The Government of India should delve into the application of IoT in its primary industry sectors. Indian aviation sector is the fourth largest civil aviation market in the world and this industry has just begun to use IoT and its applications.

The GOI needs to introduce IoT and its applications in more primary industries. This would not only create a very good example but would also encourage more private players to start making use of IoT solutions.

Q. Are you satisfied with the rate of deployment of IoT solutions in India?

A. The adoption of IoT in India is taking its own time. Numerous industries are slowly and steadily embracing technology such as smart education, smart manufacturing, smart homes, home-automation, etc. The best part about IoT is that it is being adopted in the emerging economies faster than the rest of the markets. Several markets in Asia are also adopting to IoT faster than the rest of the markets.

The global IoT market is expected to reach around USD 740 Billion in the next couple of years.

Q. Which industry segments do you believe will be driving a larger chunk of demand? Why?

A. In the Asia markets, numerous industries like education, industrial, healthcare and entertainment will be driving a larger chunk of IoT adoption. The primary reason includes the capability of IoT as a technology that is being used to connect with customers. IoT in smart cities, smart manufacturing, smart homes, smart education, etc., is being used immensely to engage with customers for delivering immersive experiences.

Q. How do you see your IoT-related business growing in the next 2-3 years both in terms of revenue and as a fraction of your overall revenues?

A. By 2025, as per IDC prediction, there will be 41.6 billion connected IoT devices. It indicates industrial and automotive equipment to be the largest gainers with connected things. GlobalLogic has continued to focus on automotive, electronics and industrial business segments. These three account for over 30 per cent of our business solutions.

Q. What’s your strategy to create a differentiation for your solutions vis-a-vis your competitors?

A. GlobalLogic develops experience-led design strategy and helps Fortune 500 companies to re-imagine and re-shape their businesses. GlobalLogic builds end-to-end solutions which helps OEMs to transition to a digital business model with a focus on end user expectations, identifying the right IoT solutions and analysing the data generated by these solutions.

Q. Any innovative strategy being planned or implemented by your team to create demand for your solutions amongst customers or channel partners?

A. GlobalLogic is focused on developing IoT solutions for our customers with the capability to intelligently drive context-aware actions in near real-time. GlobalLogic is creating more connected user experiences for customers through IoT.

Q. Who is the key decision-maker for you–the technology decision-maker or the business decision-maker? With whom do you start the conversation–and how do you balance the interests of both types of decision-makers?

A. GlobalLogic is a design led engineering company. We as a company, begin every journey with customers at the center of the solution. We work with business decision makers defining the users’ journey, followed by discussions with the technology owners on the technology landscape.

Q. How would you describe your solutions to a non-technical decision-maker at the clients’ end?

A. GlobalLogic operates at the intersection of design, engineering and data, to help our clients imagine what’s possible and accelerate their transformation into tomorrow’s digital businesses. We believe in data driven decision making, creating user journey and understanding roadmaps before the technical implementation of the solution comes into play. This forms the base for our design strategy for explaining the impact on the end users, to the non-technical users.

Q. What’s unique about your solution or your firm for them to opt for it–vis-a-vis competitors?

A. GlobalLogic is uniquely positioned in the eR&D segment. We deliver end-to-end solutions that enable IoT and have applied IoT solutions across multiple industries such as Automotive, Industrial, Healthcare, Smart Homes, Smart cities, etc. To top it all, we have our own IoT Solution which has a Device Management Service, Device Data Service, Device Connectivity Service.

Headquartered in San Jose, California, USA, GlobalLogic, is a design enginnering company that facilitates development of digital products using new-age technologies. Owned and operated by CPP Investment Board and Partners Group, it also develops and helps deploy digital platforms to connect companies with consumers. It has worked with companies serving different portfolios. Some of its clients include Qualcomm, Nokia and the Economist.

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