Signify’s New IoT Platform to Help Customers Drive Operational Efficiencies

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Signify’s Interact is a highly secure and scalable cloud-based platform, designed to collect large volumes of data 

To allow its professional clients to unlock the full potential of connected lighting systems for Internet of Things (IoT), Signify Innovations India Limited, formerly the Philips Lighting, introduced Interact – a new IoT platform that delivers new insights to help its customers drive operational efficiencies and take more effective decisions.

The new platform also supports the strategy of Signify in delivering data-enabled services as value enhances from lighting systems and products to services.

Speaking at the platform launch, Sumit Joshi, CEO, Signify, said, “First, we led the way in energy efficient LED lighting, then in connecting lighting to deliver operational benefits for our customers. Now that light points are smart enough to collect data on their performance and the environment around them, we are tapping into that intelligence.”

“By analysing the data from our connected lights, devices and systems, our goal is to create safer cities, energy efficient buildings and industries and smarter retail stores in the country. We are confident that this platform will deliver immense value for our professional lighting customers in India,” he added.

Direct engagement with customers

When asked whether this platform is to enable enterprise customers use smart lighting or enable system integrators to implement smart lighting at their customers’ end, Joshi told EFY that it is actually both “as per our go-to-market strategy.”

“We work both on direct engagement with customers and on connected lighting through our system centre. In the mid-market space, we work with our value-added partners where the same propositions are open,” he said.

In deploying smart lighting solutions, the company also involves system integrators and partners. “We deploy lighting solutions internally with our System Centre and externally through Value Added Partners (VAPs),” stated Joshi.

Exploring partnership opportunities

In order to enhance the reach of its solutions, Signify has been associated with various players and is also looking for tie-ups at domestic level.

“We already have a strong global tie-up with Honeywell and a lot of such partnerships are constantly explored. Even at local level, we are happy to explore,” he said.

Elaborating on partnerships with independent software vendors (ISVs) and startups in India, Joshi said, “We have category/segment manager for each major segment such as office, industry, retail, public etc., and they work on these ISV partnerships.”

Scalable cloud-based platform

Signify has installed around 29 million connected light points across the world, and is planning to make every new LED product connectable by 2020.

The new Interact platform is designed to collect large volumes of data and is highly secure and scalable. The platform utilises sophisticated and advanced data management and data processing capabilities, such as machine learning (ML).

Interact offers a growing suite of licensed open application program interfaces (APIs), which Signify believes, will encourage innovation from third-party developers, development partners and customers, enabling various data enabled services to be developed.

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