SenRa Launches New Low-Cost IoT Analytics Platform Ginjer

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Ginjer introduces a new low-cost approach in implementing IoT solutions as well as keeping intact the scalability, quality and reliability of SenRa solutions

SenRa, a PAN India low-power wide-area networks (LPWANs) provider for long range- (LoRa)-based Internet of Things (IoT) applications, announced the launch of Ginjer™ – a new low-cost IoT analytics platform.

With the release of Ginjer, the company is now able to offer its customers true end-to-end IoT solutions, while ensuring highly competitive prices. The new platform introduces a new low-cost approach in implementing IoT solutions as well as keeping intact the scalability, quality and reliability of SenRa solutions.

It also marks the beginning of global market entry of SenRa by extending its Software as a Service (SaaS) solutions outside India.

Affordable platform

Commenting on the development, Ali Hosseini, Chief Executive Officer, SenRa, said, “We are really excited about the announcement of Ginjer. Our team has worked really hard to solve core problems companies face when selecting an IoT platform for their projects.”

“Companies are looking for IoT platforms to be affordable and still have powerful reporting tools, data visualisation capabilities and device management capabilities. Ginjer does that and more,” he added.

Kush Mishra, CTO, SenRa, said, “Ginjer marks our foray into secure IoT Application Enablement Platform with features like customisable device clusters, report generation, user access and license management. We believe that Ginjer, coupled with our network services will tremendously boost the overall value of our offerings.”

End-to-end solutions

By utilising Ginjer, the company is able to offer end-to-end solutions such as uPark, a LoRaWAN-based smart parking solution and CleanBin, a first-of-its-kind LoRaWAN-based smart bin solution to its customers in India. The uPark and CleanBin have already been deployed in smart campus and smart city projects.

In addition, Ginjer is agnostic to communication protocol, offering customers the ability to utilise IoT platform of SenRa with or without its network services.

The IoT Platform market is likely to reach around US$ 22.3 billion by 2023, according to a recent report by IoT analytics. The major factor driving the new market segment is the need for reliable and scalable services that can connect the virtual world with reality, where people and sensors can understand each other leveraging a common platform and provide benefit in this symbiotic relationship.

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